The "Golden Age" of popular media (roughly 1950-1990) was defined by scarcity. Because there were only three major networks or a handful of radio stations, the content created was designed for mass appeal. It was homogenized. Today, we look back at this era with nostalgia, not because the content was necessarily better, but because the shared experience was stronger.
: For Gen Z, social platforms and user-generated content (UGC) take up 54% more of their daily time than traditional TV and films [6]. Connected TV (CTV) girlgirlxxx.com