: Domestic streaming giant Vidio is aggressively rebranding with the tagline "More than Entertainment," focusing on premium original dramas and sports properties. They are on track to produce over 100 original series by the end of 2026.
We will likely see a rise of "Indo-Western" crossovers, where Indonesian creators collaborate with Indian or Korean influencers to tap into the massive South-South cultural corridor.
Horror and drama continue to dominate the Indonesian box office and streaming charts. Major international collaborations are also rising, such as the partnership with the Korean studio behind for the upcoming Ghost in the Cell Phantom Lawyer
We are already seeing Indonesian actors cast in international projects (e.g., The Last of Us casting Indonesian actor Christine Hakim). We are seeing K-Pop idols like TXT collaborating with Indonesian singers. However, the next step is localization of format .